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Saving an inspiration adds the actual media — an image or a video clip, along with its source link, title, and metadata — to your Memo library. Every inspiration shows up instantly in your dashboard and stays there, ready to be tagged, organized, analyzed, or sent into Studio. The philosophy: save first, organize later. Friction at save time means a smaller library. Capture liberally, sort in batches. Memo captures the real thing, not a bookmark: images are fetched at the best resolution the page offers, and motion pieces are saved as playable clips that loop right in your grid.

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From the web (browser extension)

  1. Install the Memo browser extension
  2. Sign in once
  3. On any webpage, click the Memo button in your browser toolbar
  4. Memo grabs the image — along with the title, source URL, and creator info when available
  5. The inspiration appears immediately in your dashboard
Right-click an image to save that specific image instead of the page’s default. The extension auto-detects the source platform — Instagram, X, LinkedIn, TikTok, YouTube — and tags it with a small badge on the card. If your connection drops mid-save, nothing is lost: the extension keeps the save and retries in the background, and the toolbar badge shows how many are still waiting. Rejected files (too large, wrong type, over your plan’s limit) are reported immediately instead of retried.

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Saving motion

When the post you’re hovering contains a video, the save panel shows an Include clip toggle (on by default, with the clip’s length). Memo downloads the actual video file, stores it, and the card plays it in your grid. Videos on X and Pinterest video pins are captured natively — even though both players stream, Memo resolves the post to its real video file, so the save gives you the playing clip, not a screenshot of it. YouTube and Vimeo are saved as links, not copied. Their terms do not allow copying the video file, so Memo keeps the video’s thumbnail and its address. The panel says “Saved 1 video link”, the card shows the thumbnail, and opening it plays the video inside Memo from its own site. The toolbar button on a YouTube page saves the same thing. A video saved this way cannot drive a video model, because Memo holds no file: for that, upload a file you have the right to use in the Video tool. On TikTok, the creator decides. When a creator allows downloads of their videos, Memo saves the file TikTok offers for download, and the clip plays in your grid like any other. When they have switched downloads off, Memo saves a link instead: the card shows the video’s cover, and opening it plays the video inside Memo from TikTok’s own player, as for YouTube. Some platforms stream video in a way that can’t be downloaded. When that happens, Memo saves the frame you were looking at instead and tells you honestly — “clip saved as a frame” — so you always know whether you have the motion or a still.

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Through your connected agent

There is deliberately no add button inside the app — your library fills from where you actually browse and work: the extension, and your AI agent. An agent connected through the Memo connector can save any URL for you — just paste a link into your conversation and ask it to file the inspiration:
  • A post or article — the agent saves it with its preview image, title, and description
  • An X post link — the post’s video (or full-size photo) is captured natively; the post text is the initial title while analysis runs
  • A Pinterest pin link — a video pin’s clip is captured natively; image pins are fetched at their original resolution
  • A direct image or video file — downloaded and stored in your library (videos up to 50MB, playable right in the grid)
  • A YouTube, Vimeo or TikTok link — saved with its thumbnail; the video plays inside the detail view
  • Files from your conversation — agents can upload images and video files (MP4 or MOV, up to 50MB) they’re working with and file them into collections
A saved video that holds its file can then drive a video model: see Start from a video. A YouTube or Vimeo link, or a TikTok saved as a link, cannot, because Memo plays it from the original site and holds no file. Everything an agent saves is re-hosted into Memo’s own storage, so cards never break when the original source takes the file down.

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What happens after you save

The card appears instantly. In the background, Memo:
  • Reads the image and gives it a short, descriptive asset name: usually 3–6 words, capped at 48 characters. Names identify the visible subject and a useful detail, such as EVEN app in hand or Blue typographic concert poster. The longer explanation belongs in the summary, so names stay useful in Studio, reference mentions and AI context.
  • For images, replaces the extension’s imported caption after analysis succeeds. A name you edit yourself is preserved, including if analysis is still running. The original imported caption is retained as source metadata.
  • Detects the social platform if applicable and shows a badge
  • Records who saved it and when
  • Stores the source URL so you can always get back to the original
You’ll see a brief shimmer placeholder for a second or two while enrichment runs, then the real content fills in. If enrichment fails, the original scraped title stays.

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The detail modal

Click any card to open a full-screen view — image on the left, detail panel on the right.

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Title and description

The top of the panel shows the enriched title and description. Both are click-to-edit for editors and admins — click, type, press Enter or click outside to save. Press Escape to cancel.

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Details tab

  • Source — a clickable card back to the original. Where the platform makes it public, Memo shows the account that posted it: name and @handle for X, TikTok, YouTube, and Vimeo, with the real profile picture for X. Everywhere else it shows the platform’s logo (or the site’s favicon).
  • Added by — contributor avatar, with a “Claim” button if the inspiration was saved without a creator
Tags are no longer part of this panel — AI enrichment makes every save searchable by content automatically, and collections are the way to group the ones you want to keep together.

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Analyze tab

Switch here to run deep analysis (~1 credit). Full breakdown in Analyzing Images.

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Action buttons

Below the panel:
  • Open source link — new tab to the original
  • Send to Studio — creates a new Studio project pre-loaded with this inspiration
  • Save as Style Reference — creates a brand asset from the inspiration, auto-triggers analysis if missing, saves extracted colors to your Brand Kit
  • Delete — removes the inspiration (editors and admins only)
The top bar has a Download button that actually downloads the file — Memo handles the cross-origin blob fetch so you get the file, not a new browser tab.

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Deduplication

Memo deduplicates by source URL. Saving the same page twice updates the existing record instead of creating a duplicate.

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Tips

  • Install the extension on day one. The value compounds as your library grows.
  • Don’t organize as you save. Tags and collections can be added in batch later.
  • Save your own work too. The system treats uploads and web saves identically.

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Troubleshooting

The extension button is greyed out. You’re probably signed out. Click the extension icon and sign back in. My inspiration shows a broken image. The source page may have removed the image, or it’s behind authentication. Try saving again from a fresh page load. I don’t see what I just saved. Refresh the dashboard. If it still doesn’t appear, check your filters — a tag or contributor filter may be hiding it, or the search box may be narrowing the view.